Google SEO Helpful Content Update It was happening so often - you search for a product on Google using relevant keywords, Google’s SERP shows a listing near the top with the keywords you searched for in the headline, and it looks like you’re going to get...
Over the last few years, the team at TRFFK has seen the positive performance of Responsive Search Ads (RSA) in our platform. In fact, advertisers that have switched from expanded text ads to responsive search ads, using the same assets, see an average of 7%...
At the 2022 NADA Show in Las Vegas, Nevada, USA, Google announced the introduction of Vehicle Ads (VA), a new ad format on their Search platform that shows nearby cars for sale at the top of a Search Engine Results Page (SERP). TRFFK has been...
Is your Dealership Ready For Black Friday? Black Friday has been seen by Canadians as an American holiday in years past, the deals south of the border coming in a blitz after their Thanksgiving the last Thursday in November. However, Canadian retailers have hopped on the trend...